Remy| The Marketing Nest
2 min readApr 12, 2024

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What I Wished I Knew Earlier As A content Creator And Social Media Manager For Brands

AI Generated Photo of a lady in bed staring out the window when books and her devices around her

One thing I wish I knew before starting as a content creator and social media manager is the importance of prioritizing quality over quantity. 💯

When I first started my career in digital marketing as a content writer then to a content creator, social media manager, content manager and presently a copywriter.

I was eager to make a big splash in the digital world. I found myself caught up in the frenzy of churning out content at breakneck speed, believing that more posts equated to more engagement and success.

However, I soon realized that my focus on quantity was compromising the quality of my work and of course leading to content block all the time.

I was sacrificing creativity, authenticity, and strategic thinking in favor of meeting arbitrary posting quotas.

But as I reflected on my approach, I discovered that true success in content creation and social media management lies in creating meaningful connections with your audience through high-quality content.

  • I shifted my mindset from quantity to quality, taking the time to craft content that resonated deeply with my client 's target audience.
  • I focused on storytelling, visual aesthetics, and value-driven messaging, ensuring that each piece of content served a purpose and contributed to my client brand’s narrative.

So, If you’re a fellow social media manager or content creator, remember: quality always trumps quantity.

Prioritize authenticity, creativity, and strategic thinking in your content creation efforts.

Do you need help mastering the art of quality content?

Follow me for more social media wisdom. Let’s elevate your brand’s online presence together!

Thanks for reading!

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Remy| The Marketing Nest

Content specialist| Copywriter| Data Analyst |MH Promoter🌱| Travel Enthusiast|